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Von specializes in launching new product innovations to market in the area of home and personal care products.

He has developed products from their birth as ideas to becoming fast-selling products in the retail market.

His areas of expertise are product development and manufacturing products from lab to full-size factories.

He worked for Unilever for 10 years and has launched new products for big brands like Persil, Surf, Sure, and Vaseline in Europe and the Far East.

He started his own business, Nimble Babies, to launch his first own product called Milk Buster Baby Bottle Wash, which is now available on major retailers.